Claws

Claws to get you started

All 180 Compliance 12 Customer success 12 Executive 12 Finance 12 Investor relations 12 Legal 12 Marketing 12 Operations 12 People 12 PR 12 Procurement 12 Product 12 Recruiting 12 Sales 12 Support 12 Customer intelligence 32 Vendor management 32 Regulatory 26 Competitive intelligence 25 Brand and reputation 23 Risk and compliance 23 Deadlines and calendar 22 Hiring and talent 17 Digests and briefs 15 Monitoring and uptime 15 Financial operations 12 Content and docs 11 Contracts and renewals 8 Pricing 8

Find unlinked mentions

  • Finds brand mentions that are not linked to your domain
  • Drafts a polite link request citing the specific paragraph
  • Offers the canonical URL for the SEO and PR teams to send
  • Deprioritizes outlets you have already asked
PR Brand and reputation

Draft trade publication pitches

  • Watches the trade publications in your category every morning
  • Finds stories where your spokespeople have credible commentary
  • Drafts a one-paragraph pitch matched to the right spokesperson
  • Files stories you are already quoted in without paging
PR Brand and reputation

Archive spokesperson quotes

  • Archives every public quote attributed to each spokesperson with outlet and context
  • Surfaces contradictions across outlets
  • Flags quotes being lifted out of context elsewhere
  • Builds the substrate for media training and message consistency
PR Brand and reputation Content and docs

Track journalist beats

  • Tracks the recent bylines of every journalist on your pitch list
  • Flags who has changed beats and who has gone quiet
  • Elevates writers whose coverage overlaps your category
  • Gives a one-line read on why now is the moment to pitch
PR Brand and reputation

Catch spokesperson harassment

  • Watches forums, Hacker News, and open-web search for spokesperson harassment
  • Uses tone signals and clustering to spot coordinated pile-ons
  • Pages the comms and security teams when the signal crosses a threshold
  • Keeps every alert internal so the team can move first
PR Brand and reputation

Watch editorial calendars

  • Tracks the published editorial calendars of trade publications
  • Surfaces upcoming features where you have a credible angle
  • Drafts a one-paragraph pitch with the right journalist for the topic
  • Suppresses topics already pitched this calendar cycle
PR Deadlines and calendar

Catch crisis signals

  • Watches Hacker News, open-web search, and major outlets every hour
  • Applies a sensitivity calibrated to your typical noise level
  • Escalates only when a signal genuinely crosses the threshold
  • Sizes each escalation with a timeline and the immediate audience
PR Brand and reputation

Catch press errors

  • Reads every press mention against your correction-worthy fact list
  • Catches wrong founding years, titles, product names, and customer counts
  • Drafts a polite correction note to the outlet
  • Surfaces it for review while the story is still warm
PR Brand and reputation

Track speaker call deadlines

  • Maintains a rolling calendar of speaker call deadlines and conference dates
  • Matches each event against your stated stage priorities
  • Surfaces deadlines with enough lead time to prepare
  • Auto-checks whether calls have opened at conferences you have spoken at
PR Deadlines and calendar
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