Claws

Claws to get you started

Track customer renewals

  • Pages at 120, 90, and 60 days out and the week of each renewal
  • Suggests an outreach posture weighted by recent news and support load
  • Drops renewals already confirmed in mail
  • Stays quiet between stage crossings so every page means something
Customer success Contracts and renewals Deadlines and calendar

Draft product updates per account

  • Calibrates each week's changelog to what every account actually uses
  • Excludes updates an account does not care about
  • Elevates updates an account has explicitly asked about
  • Briefs the CSM to forward, never emails the customer directly
Customer success Digests and briefs Content and docs

Track customer expansion signals

  • Watches hiring sprees, dependent launches, and funding for buying signals
  • Scores each signal against your expansion playbook
  • Delivers a one-paragraph briefing per ripe account
  • Surfaces only accounts that clear the playbook bar
Customer success Customer intelligence

Watch customer layoff filings

  • Watches state WARN layoff filings for your customer companies
  • Matches each filing to an account by name, alias, and legal entity
  • Gives headcount, location, and effective date before press picks it up
  • Pages only when a customer actually files
Customer success Customer intelligence

Watch customer mergers and acquisitions

  • Watches SEC filings, M&A press, and customer press pages daily
  • Pages the moment a customer acquisition or merger becomes public
  • Gives the deal structure with acquirer, valuation, and expected close
  • Pulls change-of-control clauses from your contract in the drive
Customer success Customer intelligence Contracts and renewals

Track customer contract obligations

  • Reads customer contracts and extracts the obligations you owe
  • Tracks QBRs, SLA reports, attestations, and co-marketing commitments
  • Reminds at a lead time calibrated to each obligation type
  • Carries the exact clause text you have to satisfy
Customer success Contracts and renewals Deadlines and calendar

Flag customer churn risk

  • Synthesizes news, WARN, down rounds, and exits into a per-account read
  • Labels the score as the external-view read, not product telemetry
  • Flags accounts that crossed a threshold for proactive outreach
  • Adds a weekly summary of threshold crossings
Customer success Customer intelligence

Track customer tier changes

  • Recomputes an external-signal tier per customer every week
  • Reads hiring volume, press cadence, product velocity, and funding
  • Surfaces only accounts whose tier moved up or down materially
  • Presents the tier as a complement to your internal segmentation
Customer success Customer intelligence

Watch customer account news

  • Sweeps each customer's blog, press, and the open web every morning
  • Ranks items by customer-success relevance, not raw volume
  • Attaches a one-line outreach touch to every surfaced event
  • Sends nothing when there is nothing worth a reach-out
Customer success Customer intelligence
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